Coaching and mentorship for heads of growth

Don’t do it alone. Organize the chaos in your head, improve your operating system, set up systems that scale, increase your impact, and level-up faster.

Trusted by 40+ growth operators

Supporting clients from amazing companies

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Is coaching right for you?

  • Are you leading a growth team at an early-stage startup or scale-up?

    Are you going through some type of transition? Maybe it’s your first time in a leadership position. Or, maybe you’ve led growth teams at previous companies and are building something new from the ground up.

  • Do you feel like you don't have the influence and impact you want?

    Do you feel like people don’t fully understand your role? Are you stuck executing someone else’s ideas - or worse being micromanaged by a CEO who keeps sharing ideas and asking what you’re focused on?

  • Do you see opportunities but struggle to get stakeholder buy-in?

    Do you feel like there’s too many ideas floating around your head and you need help organizing those ideas into a structured strategy?

  • Do you lack confidence and sometimes feel like an imposter?

    Are you the most senior “growth person” at your company? Lack a support network? Or, wonder if you’re making stupid mistakes that could be avoided?

After living this myself - twice, I wanted to help. I started coaching people leading SaaS growth teams

Hey, I’m Andrew 👋

I help people leading early-stage growth teams thrive in their roles. I provide coaching and mentorship to help people increase their influence, deliver more value in their roles, and feel better doing it.

As a former 2x head of growth myself, I know how challenging these roles can be, especially without having role specific mentorship to guide you along the way.

I’ve started & scaled growth teams for multiple high-volume businesses, run hundreds of experiments across every area of the funnel, and made a million mistakes along the way.

Now, I’m on a mission to help other growth operators unlock their full-potential.

Here’s what my clients had to say

What is coaching like?

Before we meet, I send along an intake form that asks more questions about you, your company, and what you're hoping to get out of coaching.

We’ll use that intake form to identify a mix of tactical, strategic, and leadership skills to work on together.

Then, we can use our coaching sessions to:

  • Improve your working relationships with your CEO and executive stakeholders

  • Increase alignment and collaboration with other dept leads

  • Career guidance and professional mentorship to help you level-up.

  • Stress test your ideas, processes, and presentations with another "growth person" who's been there.

  • Fine tune your growth strategy and roadmap (and how to present it to your teams).

  • Create your growth operations manual to drive alignment and efficiency.

  • Identify and improve your soft-skills to thrive at the leadership level as a head of growth.

  • Draw the lines of ownership and accountability between growth and other depts.

Coaching and mentorship

Here’s what’s included:

2 private coaching calls each month. Sessions are 60 mins over Zoom and recorded, so you can reference back what we discussed.

Email support between sessions. Designed for giving feedback on what we worked on, problem-solving in the moment, and general support.

Access to all course programs

4 month coaching program

Personalized support refining your growth strategy, setting up your operating system, scaling the growth team - and your leadership skills.

Basically everything you need to unlock your full potential and be worth more to your current company, and your next one.

Suggested coaching package breakdown

  • Month 1

    • Address urgent issues in your role

    • Analyze your growth model

    • Find focus areas & opportunities

  • Month 2

    • Create & refine your growth strategy

    • Improve your operating system

    • Drive company-wide alignment

  • Month 3

    • Refine experimentation process.

    • Utilize data more effectively.

    • Implement process & frameworks to drive repeatable growth.

  • Month 4

    • Improve your leadership skills

    • Avoid common landmines

    • Managing C-level stakeholders

 FAQs

 
  • My coaching is designed to help the head of growth at a A/B stage startup. They are typically leading small teams - or about to scale their team and looking for a support system to lean on for help and guidance. Usually their title is Head of Growth - but sometimes Growth Marketer or Growth Product Manager.

  • People who sign up for coaching go from feeling unsure about their strategy and approach, stuck negotiating for resources, and unclear how to thrive at the leadership level to generating alignment across the org, driving their strategy forward, and increasing their impact.

  • Most of my clients work on growth teams, but I have also coached several SaaS marketers, sales leaders, partner marketers, product managers, and an engineering lead too. If you’re on the fence, let’s chat!

  • A typical session is focused on tackling problems specific to growth teams - and covers a mix of tactical, strategic, and leadership skills depending on the situation. My personal style as a coach is to ask questions to help you organize your thinking, act as a thought partner for you to validate ideas & approaches, and (when appropriate) make specific recommendations/point out land-mines based on my experience.

  • Every client finds their own balance. But it’s usually somewhere around 50% solving growth problems and 50% leadership/career guidance. The two are so closely connected and you need both to be successful!

  • Most of my clients will work with me for 4 months on average - meeting 2x a month. Some continue working with me ongoing after that. But there’s no pressure or expectation.

  • Totally up to you! Most of my clients are taking Reforge (probably 8 out of 10) and say that 1:1 coaching is a great compliment to help brainstorm and problem-solve as they apply the advanced growth curriculum.

  • Let’s talk! I love connecting with growth folks. So if you’re on the fence, please get in touch. We can discuss what’s going on and see if our styles match. I also offer one-off sessions for folks looking to try a session with no longer-term commitment.